As the UK general election campaign hits the two-week mark, we take a deep dive into the latest polling, policy announcements, and campaign tactics from the major parties. Have the numbers shifted since the election was called? We analyze the polling data and what it could mean for potential outcomes.We also break down the key policy pitches from Labour and the Conservatives so far, including Labour’s economic vision and the Tories’ appeals to their base. How are the smaller parties like the Lib Dems and Reform UK faring?Plus, we look at the campaign trail theatrics, from Ed Davey’s physical stunts to Rishi Sunak’s base-shoring moves. With several TV debates on the horizon, where do the party leaders stand heading into these crucial events?Join us as we unpack all the twists and turns from the first half of this consequential campaign that could reshape British politics. Featuring expert analysis and insights from the campaign trail.

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